• Story
• Animation
• Power Point Presentations
• Sales Collateral Materials

Situation:
As one of the nation’s largest providers of electronic prescription technology, Surescripts offers their partners solutions and tools to automate, streamline and facilitate the electronic prescription process. Their partners vary from providers to specialty pharmacists to hub services from insurance to pharmaceutical companies. They needed a way to communicate the benefits of all these many solutions to their partners, so that their partners could market these benifits to their customers.

Challenge:
Develop a series of unbranded video animations that SureScript partners could use to communicate the value of the SureScript solutions to different audiences.

Our Solution:
Collaborating with the SureScripts marketing and development teams we scripted and storyboarded compelling stories that spoke to the solutions offered by SureScripts. We then worked with our design and animation team to bring them to life in short two-to-three minutes videos. We aslo developed PowerPoint and sales collateral materials to be used with the videos at presentations.

Results:
Based on our client’s unprompted testimonial, we nailed it!
“I wanted to take a minute to compliment the GrayMatter team for their overall understanding of our products – you guys get it! And certainly understand the pain our end users feel and how Surescripts is aiming to help alleviate some of that pain! Nice work!”
– Rebecca, Product Marketing Manager